Sir Chrisalot and the Reports Dragon

This is the story of the brave knight Sir Chrisalot who vanquished the foul and vile dragon called Reports from the land of Mutiny!

The Queen of the land, the fairest of them all, our beloved Queen Merleesa summoned our hero to her palace.  Upon arrival, the court marveled at the astutefulness, intelligence, and utter heroism of our knight Chrisalot.  The Queen, upon beholding our hero knight, lost all sense of mind and could not think of what to say – and promptly ordered his head chopped off. 

Fortuitous for all, she soon regained her composure and remembered why she had summoned the knight and saved us from a rather short and abrupt ending.

She then spoke…   “Sir Chrisalot wilt thou heretofore vanquish the evil and foul dragon Reports from our beloved land of Mutiny?”

Our hero Sir Chrisalot did thus kneel and swear to his Queen that he would utterly vanquish and dispose of the dragon Reports.  Oh what a joyous day it was when our hero did thus defeat the vile dragon and bring peace, harmony and prosperity to the land.

If you build it, they will come. This is the extent of many peoples’ thought on developing a product such as web-based software.

And of course, initially, when a great product idea pops into our heads, that is what we tend to focus on as well….product development.

Then reality comes a knockin’ and as development is progressing and our Master Shipbuilder, Chris, is in programming hell, I, the designer…start realizing everything else that needs to be done prior to launch. Things such as:

• Product website
• Help documentation
• Forums
• Marketing
• Support
• Payments

Now, of course, if one already has other products on the market, some of this is already in place, such as Forums, Support and Payment systems. Others, need to be done each and every time. This is where a small level of panic starts to set in, and I join my partner in hell

All of this is par for the course however. The only truly scary part for me is the marketing. I am no sales person, and doing the whole social networking thing is difficult enough. I think, first order of business, is to find someone to take this on for us!